Our Brand Logos

Crafted from the Origin

Originè Atelier is a creative house of ideas, design, and originality. Built on the belief that every great product must begin with a meaningful idea, the company creates and markets jewellery and lifestyle products that are defined by uniqueness, not replication.

The word Originè stands for beginnings, essence, and source. Atelier reflects the studio mindset—where ideas are shaped, refined, and transformed into tangible creations. Together, Originè Atelier represents a space where fresh thinking meets thoughtful craftsmanship.

The company operates through four distinct brands – Alcraftist, deCode, Hamesha Hatke and ClickStyle, each guided by a clear philosophy and a unique meaningful creative direction.

❝Originè Atelier represents a space where fresh thinking meets thoughtful craftsmanship.❞

Our Story

Founded in 2007

by Hemant Shah & Vikram Singh

The word Originè stands for beginnings, essence, and source. Atelier reflects the studio mindset—where ideas are shaped, refined, and transformed into tangible creations. Together, Originè Atelier represents a space where fresh thinking meets thoughtful craftsmanship.

Every product offered by Originè Atelier starts with a fresh and innovative thought or idea that is then developed and moulded to a final product not seen hitherto – truly unique, where nothing is common by design—everything must be original, special, and idea-led.

Our Philosophy

Originè Atelier is committed to preserving India's rich heritage while empowering artisan communities.

Preserving Tradition

Safeguarding traditional Indian crafts at risk of extinction.

Fair Trade

Supporting artisans through ethical practices and fair wages.

Sustainable Livelihoods

Ensuring long-term livelihoods for craftsmen and their families.

Quality Standards

Maintaining international quality benchmarks in every creation.

Modern Design

Blending heritage craftsmanship with contemporary aesthetics.